Tag Archives: Common

Case-Mate ShowCase 2013 – Mobile Fashion Hits NYC Fashion Week!

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Wednesday night, right after Apple announced the new iPhone 5, fashion-forward mobile accessories made their New York Fashion Week debut at the Case-Mate ShowCase 2013 event!

Hosted by Fergie and Common, the official launch of the Right Case. Right Occasion. campaign featured a night of music, fashion, and of course, stylish cases for the iPhone 5 and a number of other devices. The event was streamed live on Case-Mate.com with co-host MTV VJ Quddus interviewing fans, celebrities and designers on the red carpet for thousands of fans watching live at home.

DJ Mia Moretti provided the beats, as guests were treated to a preview of Bravo’s “The Fashion Show: Ultimate Collection” contestant, Cesar Galindo‘s, new Spring 2013 collection, Czar. Each look from the Czar collection was perfectly paired with a matching Case-Mate case, and the crowd watched on as the models moved through the masses and highlighted Case-Mate’s newest mobile accessories.

 

Guests were also treated to a preview of a dress made of recycled rPET cases designed by B. Åkerlund, known for styling “over-the-top” looks for high-profile celebrities including  Madonna, Lady Gaga, Rhianna, Britney Spears, Blondie and the Black Eyed Peas.

Grammy award-winning artist, Common, closed out the show with an unforgettable performance during which he serenaded an ecstatic fan on stage and spit a freestyle that left the audience cheering for more. Overall, it was an epic night for mobile fashion and Case-Mate!

Case-Mate to Stream New York Fashion Week Event Online

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ATLANTA, September 6, 2012 – Case-Mate announced today that it will provide free online streaming of its private fashion event and concert scheduled to take place during New York Fashion Week. The ‘ShowCase 2013’ event will be co-hosted by Grammy-Award winning recording artists Fergie and Common and will feature a live performance by Common.

Case-Mate is the international design company known for creating fashion-forward accessories that protect, adorn, and enhance mobile technology. In addition to spotlighting Case-Mate’s latest line-up of stylish cases for smartphones, tablets, and readers, the ‘ShowCase 2013’ event will feature the upcoming Spring 2013 fashion line from CZAR, the clothing collection by Cesar Galindo of Bravo’s “The Fashion Show.”
“We are thrilled to be able to bring the excitement of New York Fashion Week to mobile device owners around the world. ‘ShowCase 2013’ is sure to be one of the most entertaining events of the week and we are certain that our online viewers, as well as those planning to attend in person, will have an amazing, unforgettable experience,” said Vincent Young, vice president of worldwide marketing at Case-Mate.

In addition to Fergie and Common serving as the event’s co-hosts, the live stream of the ‘ShowCase 2013’ event will feature Quddus, former MTV personality and current host of ABC’s “Duets,” as the fashion show emcee and Mia Moretti as the event’s DJ.

The live stream of the ‘ShowCase 2013’ event can be watched starting Wednesday, September 12th at 8:45 PM EST at www.case-mate.com/showcasecm.

About Case-Mate:

Case-Mate is the leader in design of fashion-forward accessories for mobile technology and tablets. Since 2006, the company has helped consumers express their individual style with products that protect, adorn and enhance their mobile devices. Working with top designers from around the world and using cutting-edge materials, Case-Mate’s team of technology and design aficionados has created an extensive repertoire of mobile and tablet cases right for any style and every occasion. For more information, visit http://www.case-mate.com.

Follow @CaseMate on Twitter and Like us on Facebook: www.facebook.com/CaseMate.

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Case-Mate Media Contacts:

Kathlene Hestir, Case-Mate, 404.216.7222, kathlene.hestir@case-mate.com
Jourdann Lubliner, Kaplow for Case-Mate (US), 212.221.1713, jlubliner@kaplowpr.com
Kathryn Cotsworth, Six Degrees for Case-Mate (UK), +44 (0)118 900 0860,kathryn.cotsworth@sixdegreespr.com

Weekly Press Round Up

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The past couple of weeks the buzz has been centered around our new partnerships with Selena Gomez and Common for our “Right Case, Right Occasion” campaign. Also, check out the articles below highlighting our Brushed Aluminum case for the Samsung Galaxy S III and our Kayla Crossbody Clutch!

Louis Vutton, Urban Outfitters and More Wallets That Could Double as Purses (PHOTOS) | StyleList.com

Best Samsung Galaxy S 3 Cases | Reviews.CNET.com

Check Out Case-Mate’s New Summer 2012 Collection | iJailBreak.com

Selena Partners with Case-Mate! | AnythingDiz.LiveJournal.com

Selena Gomez Teams Up With Case-Mate For “Right Case, Right Occasion” Campaign | iDigitalTimes.com 

Selena Gomez to Partner With Case-Mate to Launch New Global Marketing Campaign | MakeHerUp.com

Selena Spotted with a Case-Mate Stingray iPhone 4 Case | SelenasCloset.Tumblr.com

Selena Gomez Partners With Case-Mate | ArtistDirect.com

Selena Gomez to Launch iPhone Case Line | BSCKids.com

Selena Gomez is The Face of Case-Mate | DisneyDreaming.com

Selena Gomez to Partner With Case-Mate to Launch a Global Marketing Campaign | DisneyInfoNet.com

Selena Gomez to Partner With Case-Mate to Launch a Global Marketing Campaign | DisneyInfoNet.Tumblr.com

Selena Gomez Gets Bangs! | JustJaredJr.com

Case-Mate Phone Case Review & Giveaway | KouponKaren.com

Case-Mate Partners With Common | ArtistDirect.com

Startup New: Accessorize – Common Partners with Case-Mate | BetaBeat.com

Case-Mate Inks Common | Twice.com

Celebrities Make Phone Cases Fashionable | MediaPost.com

 

Common Partners with Case-Mate

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Case-Mate Adds Grammy Award-Winning Recording Artist, Actor and Author Common to New Global Marketing Campaign

ATLANTA, July 30, 2012 – Case-Mate today announced the addition of Grammy-award winning recording artist, actor and author, Common to its roster of brand ambassadors to launch its mobile device fashion accessories advertising campaign, “Right Case, Right Occasion.”

Case-Mate is the international design company known for creating fashion-forward accessories that protect, adorn, and enhance mobile technology. In the upcoming campaign, Common will join actress, singer, and entrepreneur Selena Gomez on Case-Mate’s growing roster of fashionable celebrity trend-setters who will inspire Millennials to outfit their smartphones, tablets and other portable electronic devices with cases that complement their various styles and individual personalities.

The integrated marketing campaign will include broadcast, digital, and social media-based programming. In addition, Common will be co-hosting a mobile accessories fashion event in New York City for Case-Mate during 2013 Spring Fashion Week this September.

“It’s important to look good in all walks of life,” said Common. “I think it says a lot about someone who pays attention to the small details of their appearance. Case-Mate does this and does it well.”

Common has starred in a number of critically acclaimed films including “Smokin’ Aces,” “American Gangster” and “Wanted” – but it is his voice and ‘conscious’ lyrics that have made such a prominent mark on hip-hop’s new millennium renaissance. He has released nine albums, earned multiple Grammy Award nominations and has worked alongside the likes of Kanye West, will.i.am, and John Legend.

“Common has an amazing fashion sense and he has never been afraid to stand up or stand out,” said Shashi Reddy, Case-Mate’s founder and CEO. “Together we want to help this generation express themselves with stylish smartphone cases that are as meaningful to them as the devices they cover.”

The campaign is set to air beginning in September 2012.

About Case-Mate: Case-Mate is the leader in design of fashion-forward accessories for mobile technology and tablets. Since 2006, the company has helped consumers express their individual style with products that protect, adorn and enhance their mobile devices. Working with top designers from around the world and using cutting-edge materials, Case-Mate’s team of technology and design aficionados has created an extensive repertoire of mobile and tablet cases right for any style and every occasion. For more information, visit http://www.case-mate.com.

Follow @CaseMate on Twitter and Like us on Facebook: www.facebook.com/CaseMate.

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Case-Mate Media Contacts:

Kathlene Hestir, Case-Mate, 404.216.7222, kathlene.hestir@case-mate.com
Jourdann Lubliner, Kaplow for Case-Mate (US), 212.221.1713, jlubliner@kaplowpr.com
Kathryn Cotsworth, Six Degrees for Case-Mate (UK), +44 (0)118 900 0860, kathryn.cotsworth@sixdegreespr.com