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Atlanta Interactive Marketing Association to Feature case-mate.com

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Tomorrow night I am speaking about case-mate and e-commerce at the Atlanta Interactive Marketing Association event! If you are in Atlanta and can make it we would love to see you! Register Here.

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E-Commerce Best Practices
Wednesday, August 26 2009, 6:30pm – 9:00pm

The holiday shopping season may still be four months away, but now is the time to start thinking about maximizing your e-commerce sales in December! As most sales channels continue to struggle this year, e-commerce has been a bright spot for many retailers. With continued growth in e-commerce, the business of driving sales online has evolved significantly.

Competition is more intense, budgets are tighter, and consumers are smarter today than ever. It takes a sophisticated marketing plan to reach and convert today’s “smart consumers”. From sophisticated re-targeting campaigns to engaging reviewers on YouTube, today’s e-commerce sites need to do it all.

Come join us for an interactive and engaging discussion on e-commerce best practices with a panel of Atlanta’s leading e-commerce experts:

Alan Beychok – President
Benchmark Brands / Footsmart.com

Greg Foglesong – VP Marketing
Spanx

Andrew Knight – Director of E-Commerce
case-mate

Moderator
Jeff Hilimire – Managing Director
Engauge Digital

Location: Georgia Tech Global Learning Center
84 Fifth St. N.W. Atlanta, GA 30308-1031

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